Wednesday, February 28, 2018

30 jobs in the PR and marketing world

It’s a great time to be in marketing.

Jobs in the industry appear to have a bright future.

Glassdoor’s recent jobs report, “50 Best Jobs in America,” used its “Glassdoor Job Score” to rank the top careers for 2018, and three of the top 10 spots went to positions that could be marketing-related roles.

Here’s an excerpt from its press release explaining how the score is determined:

The report highlights the 50 best jobs based on each job’s overall Glassdoor Job Score.2 The Glassdoor Job Score is determined by weighing three key factors equally: earning potential based on median annual base salary, job satisfaction rating and number of job openings. The jobs that made this list stand out across all three categories.

Coming in at No. 3 on its list was marketing manager. Here’s how it earned this position, based on the report’s criteria:

  • Glassdoor job score: 4.6/5
  • Number of job openings: 6,439
  • Average base salary: $85,000
  • Overall job satisfaction: 4.0/5

Other positions making the top 10 list that could fall in the marketing realm were strategy manager and product manager, landing at No. 7 and No. 9, respectively.

Here are all the jobs that cracked the top 10:

1. Data scientist

2. DevOps engineer

3. Marketing manager

4. Occupational therapist

5. HR manager

6. Electrical engineer

7. Strategy manager

8. Mobile developer

9. Product manager

10. Manufacturing engineer

Though it didn’t make the top 10 list, communications manager earned a spot at No. 36.

See the full list here.

Looking for a position in one of these coveted marketing roles? The NBA’s Chicago Bulls seek a marketing manager.

The organization describes the position:

The Chicago Bulls are looking for a Marketing Manager to join our growing Marketing team. In this role, your primary focus will be to drive a cohesive, enterprise-wide strategy to connect and deepen our relationship with youth and families in Chicagoland. We are searching for a collaborative leader who has a deep understanding of fan/customer segmentation and can work together with the broader internal team to develop and execute marketing strategies based on set goals. In this position, you will also be responsible for all youth and family outreach, including extracting customer data and analyzing profiles to determine market segment strategies.

Micronotes is also looking for a product manager in Cambridge, Massachusetts.

More of a marketing analytics person? Storyblocks is looking for a growth and strategy manager in Arlington, Virginia.

[RELATED: Learn how to boost buzz, build brand recognition and engage employees on the hottest social media platforms.]

Not the job for you? See what else we have in our weekly professional pickings:

Freelance motion graphics designer—Ragan Consulting Group (Illinois)

Communications manager—Ciena (Maryland)

Account manager—Muck Rack (New York)

Senior coordinator, email marketing—Youth Villages (Tennessee)

Communications representative—Jackson EMC (Georgia)

Inside sales coordinator—Muck Rack (New York or remote)

Senior public relations coordinator—Youth Villages (Tennessee)

Account director—GS&F (Tennessee)

Communications manager, social good and goodwill—Facebook (New York)

Marketing and communications manager—Canadian Medical Association(Canada)

Product PR manager—Fiat Chrysler Automobiles (Michigan)

Senior executive communications manager—Microsoft (Washington)

Director, digital strategy—Harvard University (Massachusetts)

Senior manager, public relations—Visa (United Kingdom)

Program director—Voxus PR (Washington)

Marketing chief of staff and CEO communications leader—Mercer (New York)

Marketing cloud – digital marketing strategist—Salesforce (Japan)

Social media senior manager—Lands’ End (Wisconsin)

Public affairs manager—Eli Lilly and Co. (United Kingdom)

Communications manager—PayPal (Texas)

Client marketing manager—AMN Healthcare (Oregon)

Marketing manager—American College of Sports Medicine (Indiana)

Manager, corporate communications—Four Seasons Hotels and Resorts (Canada)

Media marketing manager—Lenovo (North Carolina)

Associate director of digital and direct marketing—Vanderbilt University Medical Center (Tennessee)

Product marketing manager—ADP (Canada)

Content marketing manager—Cardinal Health (Ohio)

If you have a position you’d like to see highlighted in PR Daily’s weekly jobs post or you’re searching for career opportunities, RaganJobs.com is the perfect place to find or post high-quality job openings.

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Geek Estate Newsletter #18 – An Inside Peak at Knock

The purpose of Geek Estate’s private community is two fold:

  1. Curate the most incredible and diverse membership of real estate innovators, creatives, doers, and creators in the world.
  2. Make our members wildly successful in their careers building real estate companies.

The majority of longer strategy, analysis, and trend pieces I formerly wrote publicly on this blog, I now publish in a newsletter for mastermind members. In this week’s member newsletter (#18), I took a deep dive on Knock’s home trade-in platform (& the broader iBuyer/iSeller landscape) after a conversation with their CEO Sean Black. If you want to read it, and future newsletters, please apply for membership below.

Geek Estate Membership

Interested in joining?

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8 trends every health care marketer should be following

We’re nearly two months into the year, and you haven’t checked off as many items on your to-do list as much as you hoped. Too much busy work, not enough hours.

Sound familiar?

The good news is that there is plenty of time to kick things into gear. Still, it’s on you to lead the push in a new direction.

“Marketers and communicators have never had a greater opportunity to influence health care than we do right now,” says Jared Johnson, Phoenix Children’s Hospital manager of marketing technology and analytics.

A free download from Mintent, “8 prevailing trends in health care marketing” spells out exactly what you should be doing and why. Don’t worry about the need for a big budget; many of these tactics require $0.

Here’s a sampling:

Social media that generates leads

Having a social media presence isn’t enough. Your Facebook strategy, for example, should be more than simply amassing a wealth of “likes.” Its goal is to engage visitors and ultimately bring them through your hospital doors when the need arises. The guide explains how Advocate Health Care’s Facebook strategy accomplishes just that, and how you can do the same.

Physician profiles

Your physician profile bios should be packed with information that consumers want. It’s not enough to have a photo and list board certifications. Future patients are seeking patient reviews, ratings, related research and so on. Learn what Main Line Health is doing to its provider pages, and why.

Here are other areas the guide will highlight:

  • Ways to identify when and how to personalize content
  • How to use location-based marketing
  • How to tell your story and get picked up by journalists
  • How analytics informs business decisions
  • And much more

Download your guide today.



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TravelCon Update!

Travel Con, Austin TX, Sept 20-22

Hey everyone!

As you (may) know, I’m hosting a conference in September called TravelCon.

For a long time, I’ve dreamed of organizing a conference in conjunction with our Superstar Blogging program. Something that would take everything we have online and bring it to life. I want to bring our students, other travel bloggers, and industry experts together to learn, network, connect, and, overall, have a ton of fun! I love the web, but in-person events are 10x better for learning and networking. This is where you can make the most lasting connections and relationships.

TravelCon is a three-day conference in Austin, Texas from September 20th to 22nd, 2018. It will feature keynote speakers, workshops, networking events, writing sessions, photography walks, and opportunities to pitch yourself to brands and tourism boards. This is a conference for people who want more than free stuff. This is the conference for people who are looking to get serious about turning their blog into a business.

With beginner and advanced sessions, we have tracks and tips for people at all levels of success. At this conference, you’ll learn what is currently working right now and what you can do over the long term to create the career you desire. I believe the best conferences have people of varying skill levels so everyone can interact and learn from each other. For too long, travel media conferences have been only geared toward newbies. This conference is really about leveling up, no matter where you are in your blogging journey.

Today, is the last day for early, early bird tickets! The prices go up tomorrow! The early, early bird ticket price is only $249 USD. Your ticket includes lunch each day of the event, coffee and tea, all keynote speeches, networking events, workshops, breakout panels, evening parties, and whatever other cool activities we add later! Tomorrow, the price goes up $50 USD!

And we only have a 140 tickets left!

So if you’ve been waiting, don’t wait much longer!

You can get your ticket and reserve your spot by clicking here.

Speakers

Here’s our awesome speaker list:

Kristin Addis

Be My Travel Muse

Gloria Atanmo

The Blog Abroad

Alex Baackes

Alex in Wanderland

Glory Ali

Muslim Travel Rock

Derek Baron

Wandering Earl

Nathan Barry

ConvertKit

Carol Cain

Gone Girl Travel

Liz Carlson

Young Adventuress

Chris Christensen

Amateur Traveler Podcast

Jason Cochran

Frommers

Dave & Deb

The Planet D

Brian Dean

Backlinko

Torre DeRoche

Writer, Love With a
Chance of Drowning

Julia Dimon

Freelance Writer

Jodi Ettenberg

Legal Nomads

David Farley

Freelance Writer

Rachel Friedman

The Good Girls Guide to
Getting Lost

Pat Flynn

Smart Passive Income

Brenda Gahan

Epic Signal

Adam Groffman

Travels of Adam

Matt Gross

Runner’s World

Pete & Dalene

Hecktic Travels

Dani Heinrich

Globetrotter Girls

Ryan Holiday

Writer, Ego is the Enemy

Steve Kamb

Nerd Fitness

Matthew Karsten

Expert Vagabond

Peep Laja

ConversionXL

Cory Lee

Curb Free with Cory Lee

Kristin Luna

Camels & Chocolate

Jaume Marin

Costa Brava Tourism

Liam Martin

Staff.com

Neville Medhora

KopywritingKourse

Chris Mercer

MeasurementMarketing.io

Angkur Nagpal

Teachable

Elena Nikolova

Muslim Travel Girl

Laurence Norah

Finding the Universe

Dan & Audrey

Uncornered Market

Cailin O’Neil

TravelYourself

Angie Orth

Angie Away

Sam Parr

The Hustle

Rolf Potts

Vagabonding

Mari Ramirez

CPA

Oneika Raymond

Oneika the Traveller

Kiersten Rich

The Blonde Abroad

Chris Richardson

Nomadic Matt

Annette Richmond

From Annette

Kristen Sarah

Hopscotch The Globe

Nadine Sykora

Hey Nadine

Brent Underwood

Brass Check

Ryan Whaley

Greendoor Media

Ernest White II

FlyBrother

Amanda Williams

A Dangerous Business

Siya Zarrabi

Good News from
Around the World

Big conferences can often seem impersonal, which is why we’re focusing on small discussions, panels, workshops, and mentor sessions. We want you to walk away with actionable advice. We want you to think, “Wow! I learned so much!” We’re going to have writing, tech, video, and photography workshops were people will edit your work, solve your tech issues, and help you improve your photos and videos. We don’t want people to feel lost in the crowd.

There’s plenty of room in the travel sphere for an event where media professionals and bloggers can go to learn and share the nuts and bolts of the business — the real, nitty-gritty stuff that separates people from the pack and allows them to build sustainable, profitable, and impactful online travel businesses.

So let’s do this!

– Matt

P.S. – If you want to be a sponsor of the event, we have a few slots for brands at our expo center! Email me at matt@nomadicmatt.com and let’s chat!

P.P.S. – Here’s the link to getting a ticket again! Can’t wait to see you there!

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