Sunday, April 30, 2017

Engage your staff to bolster your bottom line

Apathy could take a toll on more than staff morale; it might be hurting your bottom line, too.

Dynamic Signal has released a “State of Workplace Communications” report, offering a trove of research and analysis for external and internal communicators alike. The report sheds light on common workplace challenges that communicators face, including budgetary constraints and getting through to disengaged colleagues.

[RELATED: Learn how to engage employees through culture and communications at the Culture & Engagement for Communicators Conference.] 

Finding ways to help employees feel like a valued part of the team is a huge concern. According to Gallup, 70 percent of U.S. employees are “not engaged” at work. Dynamic Signal cites another Gallup finding that disengaged employees cost companies upward of $500 billion each year in lost productivity, reinforcing that employee engagement is about more than PR and good vibes.

The report offers workplace communication tips and strategies for increasing engagement, which can be a boon for any company’s bottom line. You can download the full report here or read through the infographic below to learn more.





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