Surrounded by food, all we want to do is grab a bite to eat.
From these cravings, the “grocerant” was born.
Grocery stores have turned this combination of grocery store and restaurant into a multibillion-dollar industry, according to a report from The NDP Group.
Consumers—especially millennials—are loving this concept that allows them to get a restaurant-style meal without leaving the grocery store. Often these grocerants even offer full bars.
Grocerants generated 2.4 billion visits and $10 billion in sales in 2016 by promoting restaurant-quality freshly prepared foods, which are on trend with the contemporary palate, reports The NPD Group, a research outfit. Grocerant visits have increased close to 30% since 2008.
While many grocery stores have implemented this concept, Whole Foods stands out as one of the top grocerants. The supermarket titan is looking for a metro marketing and community relations liaison at its offices in Bellevue, Washington.
In this role, the successful candidate would produce strategic marketing plans and develop social media strategies. The position is also “responsible for the cultivation of community partnerships, giving days, and donations.”
Interested candidates must have a minimum of three years’ marketing experience.
[RELATED: Join us for the Brand Storytelling and Content Marketing Conference at The Coca-Cola Company.]
Not the job for you? See what else we have in our weekly professional pickings:
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Media relations, public relations assistant—Tiffany & Co. (NewYork)
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Social media manager—Trupanion (Washington)
Public relations manager—Tourism Fiji (California)
Global social media manager—MoneyGram International (Texas)
Editorial director—The Estée Lauder Companies (Minnesota)
Social media marketing executive—Funko (United Kingdom)
Manager of media relations—Illinois Policy (Illinois)
Social media coordinator—Casual Fridays (Georgia)
Communications manager—JPMorgan Chase & Co. (Ohio)
Social media marketing and content development internship—MiaAcquisitions (Texas)
PR and social media manager—Freshii (Canada)
Public relations associate—Kate Spade & Company (New York)
Marketing manager—Fox (Wisconsin)
Strategic communications specialist—Mercer (Kentucky)
Marketing coordinator—Museum of Contemporary Arts Australia (Australia)
Director of media and public relations—Johns Hopkins University(Maryland)
Marketing manager—YMCA of Greater Boston (Massachusetts)
Social marketing integration and agency management—Verizon (Colorado)
Director of public relations and social media—Munchkin (California)
S ocial media specialist—L’Oréal (Canada)
Strategic marketing associate—Carolinas HealthCare System (NorthCarolina)
Social media coordinator—beIN Media Group (Florida)
Communications manager—Temple University (Pennsylvania)
Social media strategy associate—Eli Lilly and Company (Indiana)
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