Do you find networking a blessing—or a burden?
For some lucky PR and marketing professionals, networking comes as second nature—a thoughtless extension of their business selves. For other (perhaps more introverted) communicators, networking is a nightmare.
Though most PR and marketing pros fall somewhere in between, networking can be a powerful extension of a company’s communications arm. When you’re networking, you don’t just represent yourself; you become an envoy for your organization. In today’s digital age, this is a crucial function.
When most people think of networking, they likely picture the act of meeting someone, shaking hands and maybe exchanging information. The real magic lies in what happens after: the second contact and follow-up thereafter. Effective networking requires nurturing, just as relationships do.
That said, how can you ensure that it’s an effective tool in your arsenal?
A recent infographic from Phil.Exeq lays out a few steps to improving your networking game:
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1. Work on your mindset.
2. Connect to a person by finding a way to help him or her.
3. Look beyond the obvious.
4. Understand what you offer.
5. Stay committed to the relationship.
Get the details on these steps in the infographic below:
from PR Daily News Feed http://ift.tt/2wyt0nf
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