As an executive communicator, you have the power to establish executives as credible and trusted public figures, but doing so requires going above and beyond the commonplace.
Here are three ways you can craft vibrant, compelling addresses for your execs:
1. Be familiar with the speaker’s personality. Your speeches must sound authentic.
2. Build strong relationships. This ensures you’ll have access to executives when you need it.
3. Use humor appropriately. Identify which topics lend themselves well to a joke—and when you must exercise caution.
These are just a few of the practical insights you’ll hear at our 2016 Leadership & Executive Communications Conference on Oct. 18–19 in Washington, D.C. You’ll also hear from experts from The White House, The Coca-Cola Company and KPMG.
(Image via)
from PR Daily News Feed http://ift.tt/294H9w5
No comments:
Post a Comment