Friday, January 27, 2017

Lauded hospital commercials spotlight unique patient experiences

Visual storytelling is a compelling way to represent your commitment to excellence in health care.

Some efforts invariably outshine the rest, of course. With that in mind, Aha Media has compiled a list of the 10 Best Hospital Commercials from the past year.

The following videos focus on a range of issues from pediatrics to women’s health to oncology. In their own way, each inspires a sense of confidence in client-centered care and positive outcomes:

  • Children’s Miracle Network Hospitals joined forces with Duracell to present a Star Wars “Rogue One”-themed video in which young rebels defy the odds.
  • The Hospital of Central Connecticut offers a message of diversity by highlighting health care as unique as the women seeking treatment there.
  • Perlmutter Cancer Center makes you believe in the possibility of curing cancer “In our lifetime” by reminding you of the incredible “realities,” such as self-driving cars, that are already shaping our lives.

Check out Aha’s 10 best for 2016 here.

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