Health care marketing agency ‘rebrands’ Santa

A few of the folks at Klick Health donned their ugly holiday sweaters. How else would sage< marketers get their creative juices flowing when tasked with reinventing Santa?

This four-minute video spoofs a last-minute creative brief from a client who wants to “rebrand Santa.” Klick’s YouTube channel explains:

Klick leaves no sleigh unturned when a brief to rebrand Santa arrives from the North Pole on Christmas Eve. Mail it in? Wait until next year? No way. Watch the employees of Klick kick it into high gear and save Christmas.

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The Klick team mulled several ideas, including:

• Hipster Santa
• MMA Santa
• Yoga Santa
• 8 BIT Santa

They even discussed a macrobiotic diet for the big guy. Take a look: 

from PR Daily News Feed http://ift.tt/2hYxQnd